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Analyzing Meridian Logistics Ltd You're paying £150–£500 per lead for cold contacts that go nowhere.
Cold lists expire immediately
Data providers sell the same contacts to every broker on the panel. By the time you call, they've already spoken to three competitors.
No context means no conversion
A company name and phone number tells you nothing about why they might need finance right now. Generic outreach gets ignored.
You're paying for work agents do
SDRs who send cold emails manually. Researchers who trawl Companies House. An AI agent does all of this — and learns your sweet spot as it goes.
"Lead lists were costing £2,400 a month and converting poorly. Now the agent runs research and outreach — I focus on conversations with people who are already interested."
Set your criteria once. Your agent runs the workflow.
Tell your agent your sweet spot
Deal size range, product types, sectors you know, geography. Plain English. Your Brokerage Qualifier agent is generated automatically — pretrained, ready in minutes.
Agent monitors 5M+ UK companies daily
Companies House filings, charge registers, director changes, revenue trends. Your agent surfaces companies showing finance need signals that match your criteria.
Research is done before any contact
Before your agent reaches out, it builds a company brief: why they might need finance, what their financials look like, who the decision-maker is.
Outreach runs automatically, in your voice
AI-written messages that reference the specific signal — not templates. Your agent sends email and LinkedIn. Handles follow-up. Routes warm replies directly to you.
Agent learns your deal sweet spot
Every deal you close, every dead end, every sector that wastes your time — your agent adjusts. Month 3 targeting is sharper than month 1.
See how Zorro fits your origination workflow
Get a walkthrough tailored to your market, target client profile, and current sourcing process.